Stolen Girlfriends Club Wellington Flagship Store

Practice
Jasmax

Category
Interior Architecture

Location
Wellington

A bold retail concept is clearly executed through a pared-back selection of materials, colours and forms. Sinuous and shimmery foil-clad walls provide a backdrop to constantly changing clothing and accessories collections. A provocation and reflection on the retail experience, the denial of the view between the elevated, theatrical interior and prominently glazed exterior invites curiosity and exploration. The whimsical lack of permanence is reminiscent of fleeting fashion collections.

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